dhh – walker – 2023-03-21

6 items · updated 2026-05-19 23:31 UTC · RSS · Up to 2023-03

This five minute behind-the-scenes look at how we produced our first-ever brand commercial on a shoestring budget of $37,000 also happens to be perhaps the best showcase for using Basecamp to collaborate. Nothing like getting real! https://www.youtube.com/watch?v=ZlGlrFUm8zA

dhh twitter · 2023-03-21

This five minute behind-the-scenes look at how we produced our first-ever brand commercial on a shoestring budget of $37,000 also happens to

"No one defines all the work up front. Instead we define the direction, the purpose, the reason, and a few specific "must haves" up front. The rest—all the rest, which is mostly everything—is determined during the project, by the people on the project." https://world.hey.com/jason/delegating-projects-not-tasks-f36cb8bc

dhh twitter · 2023-03-21

"No one defines all the work up front. Instead we define the direction, the purpose, the reason, and a few specific "must haves" up front. T

dhh pushed to fix-destination-filter in calmyournerves/mrsk

dhh github · 2023-03-21

Deploy web apps anywhere. Contribute to calmyournerves/mrsk development by creating an account on GitHub.

dhh pushed to fix-destination-filter in calmyournerves/mrsk

dhh github · 2023-03-21

Deploy web apps anywhere. Contribute to calmyournerves/mrsk development by creating an account on GitHub.

Compressing a million-dollar commercial into $37,000

dhh blog · 2023-03-21

Last year, we hired a high-profile ad agency to work on our first-ever branding campaign for Basecamp. They were smart, funny... and entirel